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Welcome to Autoplaza in Basingstoke, Reading and Newbury

Nice People you can trust

We have been in the automotive business for over 95 years and we are the official choice for some of the most successful and famous makes in motoring history. Our Customer Pledge tells you everything you need to know about our commitment to excellent customer service and offering you the absolute best value for money.

Great choice

Choose your next new car or van from our famous brands – Ford (Gowrings Ford), Peugeot (City Peugeot), Citroen (City Citroen), Honda (City Honda), SEAT (City SEAT), Skoda (City Skoda), Suzuki (City Suzuki) and Transit (Gowrings) all on three unique Autoplaza sites at Basingstoke, Reading and Newbury.

Choose from 1000’s of approved used vehicles, offering thousands of pounds off the new MRRP of our selected ex-demonstrators and many with inclusive offers.  Plus, all of our pre-owned vehicles are price checked within 100 miles.

Great Choice from the UK’s largest and unique indoor supermarket choose from 1000’s of all makes, late low mileage pre-owned cars that are half of MRRP.

Offered this offered that: 0%APR, Free Fuel, Free Insurance, No VAT, Low Deposit, No Deposit.  We make it simple whatever you are offered we can beat it and that is a promise! 

We make choosing your payment options affordable with 5 Years 0% finance available*

Motability customers choose from lots of models, many with nil advance payment. Our Motability specialists are fully trained and available to discuss all your needs.

Choosing a vehicle for your business and would like to know about the whole life costs and reliability of the vehicles and are keen to know more our team of Corporate Sales Managers are fully trained to understand your business needs and come up with a full solution to you and your colleagues' motoring requirements.

More for your money

We price check all of our pre-owned cars and pre-owned vans within 100 miles to make sure we’re offering the best deals. We offer our famous price promise ‘we refuse to be beaten on price’ put us to the test. We also include a complete HPI check.

We are in the Times Top 50 of the UK’s largest and best motor retailers and with a group of our size we are always looking for quality pre-owned cars to replenish our stock. Our team of used car buyers can offer you the very best prices available and immediate hassle free payment.

So If you’re thinking of selling your car but are not sure how best to go about it, please contact a member of our team for advice or a no obligation valuation – and you can check online. We guarantee to beat ‘we buy any car dot com’, other dealers and local independents.

Choose to hire

No matter what your rental requirements are we have a rental vehicle that meets your needs. From super-minis to people carriers or even vans we have the vehicle that you need. All our rental vehicles are maintained to manufacturer service schedules, thanks to our servicing department, so you can be confident that your car rental or van hire is in the very best of condition.

Spread your motoring costs

If it's servicing and repair you're looking for, we offer fixed price menu servicing and service plans so you know exactly what to expect, and for drivers of cars 3 years old and over we have our Value offering - fixed price servicing and MOTs for only £29.99 in Basingstoke - any make or model - and you can book online. Spread the cost of motoring with our index linked inflation proof service plans from just £9.95 per month.

Make sure your vehicle is in the best possible condition

With our service departments that are all manufacturer trained using manufacturer approve parts we offer a range of facilities over and above routine servicing and MOT. With free vehicle health checks and tyre safety checks available we are always on hand to make sure that your vehicle is in the best possible condition. You can also take advantage of our guaranteed price promise on tyres, batteries and exhausts that we are cheaper than KwikFit, Halfords and Independents.

With Autoplaza’s located across Berkshire and Hampshire, you’ll find our car, LCV and van dealers in Basingstoke, Newbury and Reading.

Whatever your motoring needs... we are here to help